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The MHC Blog

Powerful Business Insights for Succesful Leaders

When should you engage a coach?

How many of us have tried to diet or improve our fitness by ourselves?  We know we need to make some changes in our health, but are lost to know what we are doing wrong and how to put these things right. So, we join a gym or buy organic, but are often left out of pocket financially and still the same weight and still chowing down on fast food!

We start with great intensions, complete online research to the foods to avoid and those we need to eat, and may even have seen some great results at the beginning, but walking past fast food outlets becomes impossible after a few weeks – one burger and chips won’t hurt will it?  And were back on the slippery slope heading back to our bad habits and our results start show our lack of focus.


Bad habits are hard to break right? As the saying goes, the definition of insanity is doing the same thing over and over and expecting different results.  We need to make sustained change by putting into our life’s better and healthier routines.

So what’s the solution?  One answer is to find someone who holds you accountable, a fitness or nutritionist coach, someone you need to answer to and someone to track our results based on fact.  Having coach in place certainly helps keep you on track longer, and the longer we remain on track the better for changing our bad habits and keeping us on the healthy road to a better us.

Making business improvements to a Company is similar to going on a diet or improving our fitness.  Business coaches are there to help you and your team break the bad habits that are taking place in your Company currently.  These bad habits are holding you back from growing your business and seeing better results in the Company financial reporting.

The coaches’ role is to be your accountability partner, to work with you to get you and your Company to implement better business habits that save you time and help you improve our bottom line.  But what should you expect from having a business coach?

As you would expect from a personal trainer and/or nutritionist, it’s not an easy path to follow, and neither should it be.  The coaches’ role is to get you to look at your business and show you where the changes need to be made.  The bottleneck in any business is at the top and so we tend to be our own worst enemies, holding back our own Company growth.  Having an outsider reviewing our Company practices allows us to see what’s usually right in front of our face.

A coaches’ role is to be there to challenge and guide you, to push you to be better and rejoice with you when you see the results.  So how do you choose your coach and make sure you see the results quickly?  Here are our 5 tips for getting the best out of your coaching relations:

  1. Choose well. To do you this, you need to know what it is you need help with.  There are many types of coaches out there and the “same size does not fit all”. Find someone that specialises and can prove their previous successes in the areas you need help with.  Get references from others they have helped and meet with the coach to make sure you gel with them.  The relationship you have with your coach needs to be open and frank, if you do not feel confident that you can be open with your coach then they are unlikely to be the one for you.

  2. Be prepared. Good coaches are extremely tight on time.  They have tight agendas and work with other people, they will require you to be on time and be prepared with a list of the things you have achieved since the last session and the areas you need help and support on for this session, so prepare well and in advance.

  3. Listen hard. If you have chosen well, your coach will be there to help guide you through difficult business issues.  Business coaches are not usually the type to sit there asking you “what do you think you should do now?”, a good business coach should have experienced the situation you have found yourself facing and is there to give relevant business advice to help solve the issue.  Listen and ask questions if you don’t understand. 

  4. Do the work. Cheating and then complaining you are not seeing the results expected means you are cheating yourself and the coach.  You need to go into a coaching relation ready and willing to change.  If you are not willing to do the work then you are not ready for a coach. At the meeting you should be agreeing the action points you are planning to take when you get into the Company.  Putting the notes you make at the meeting into the bottom drawer only to take them out half hour before your next meeting is a half-hearted effort.  In between your coaching meetings, make sure you implement the agreed action plan.

  5. When in doubt, ask questions. There is nothing more disappointing to a coach if you do not see the results you planned.  If you are a little lost in between coaching meetings, then contact your coach for help in getting back on track.  Your coach will only be too pleased to help with guidance and suggestions so that at the next coaching meeting you are able to show them the progress you have made and the results seen.






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Claire Donnelly

Written by Claire Donnelly

A Business Growth and HR Strategist helping medium size companies to Scale Up using proven systems. Claire is an MCIPD qualified Human Resource professional, with 25+ years’ experience working within various industries and 10 + years’ experience of HR practices throughout the Middle East. As a HR Generalist she has held a number of senior and Board level HR positions. She is experienced in working at both strategic and tactical levels.

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